Kurt Warner

All the articles talk about Brett Favre in the NFC Championship game, but the forgotten victim is Kurt Warner.

The ending to this wonderful story will make you wish that Greg Williams (and others directly involved) would never be allowed to take part in the NFL again.

Communicating with Customers

This past weekend I checked out a few properties on a website for real estate in Indianapolis. I was casually looking and the site required me to fill out a contact info form to get access.

Over the past three days, I have received nearly a dozen phone calls from a realtor associated with this website.

  • First, my voicemail message clearly states that if you are attempting to sell me something, you must send me an email.
  • After this realtor finally emailed me, I responded that I was just looking and decided the property I saw was not a right fit for me, but thanked him for his time.
  • I received another voicemail from him this evening telling me to give him a call because “HE preferred to use the phone.”

While I was already annoyed by the number of calls, his insistence that I conform to his preferred method of selling and communicating was a clear signal that he wasn’t going to be much help.

If you’re selling a product and the customer prefers a method of communication, you either need to embrace it or sell to someone else.

My first 500 words…

I read a great post on Information Diet, 500 words before 8am, about starting your day by “producing” information instead of “consuming” information.

I love consuming information – from reading blog posts to exploring The New York Times to scouring my Twitter feed for content others have shared. I often consider myself an excellent curator of information because of the (extremely awkward) moments when people tell me they love “following” me on social media because of the content I share (Note: while it’s flattering, it’s creepy – so either think of a nicer way to make the compliment or hold it in).

I’ve attempted blogging before – in high school I co-founded a blog on politics, entitled Political Equinox. While we had interesting content – a co-blogger’s experience at the Iowa caucus, reaction to a professor studying political polling, and reviews of attendance at speeches by Bill Clinton and John Edwards, I often lead myself to believe our blogging team lost interest because of the one-dimensional nature. I’ll have no restrictions here.

I’m hoping to make this an outlet to not only make me a better producer of good information, but a better writer and communicator.

And to end, an excellent clip produced to introduce The Information Diet.